Coach

As part of Coach’s “Authentically American” campaign, the Cut partnered with two city-specific influencers, one a nomadic artist, the other a social media filmmaker. The series featured the influencers’ new American style through original photography and tasteful Coach product integration. Thanks in part to aggressive social media promotion, which also leveraged the Cut’s Instagram, our Coach campaign netted 143k high-quality on-site PV’s.

Explore the story here.